Drake London Fantasy Overview

2024 Summary

Production & Fantasy Finishes

London tallied 100 catches for 1,271 yards and nine TDs in 17 games last year. All three marks ranked top eight among WRs.

London finished fourth at the position in total PPR points and 14th in points per game. In half-PPR, he ranked fifth in total points and 15th in points per game.

London was a steady weekly producer, tallying 70+ yards and/or a TD in 12 of 17 games. He turned in:

• 4 top-12 PPR weeks
• 8 top-24 PPR weeks
• 12 top-36 PPR weeks

Usage & Role

London’s 157 targets last year ranked third among WRs, behind only Ja’Marr Chase and Malik Nabers. His 28.3% target share was good for sixth at the position. And London ranked third with a 35.4% first-read target share.

He also played a big role near the end zone, ranking:

• 4th among WRs in red-zone targets (24)
• 7th in targets inside the 10 (10)
• 8th in end-zone targets (14)

London ranked fifth among WRs with 9.8 expected TDs. His 16.0 expected PPR points per game ranked ninth.

Efficiency Metrics

London caught 63.3% of his targets and averaged 12.7 yards per catch last year. His 8.0 yards per target ranked a middling 47th among 89 WRs with 50+ targets.

London was much more impressive in terms of yards per route, though, ranking 11th among those 89 WRs at 2.32. And he ranked fourth in Pro Football Focus receiving grade.

Offensive Context

The 2024 Falcons finished 13th in points and sixth in total yards. They were a fast-paced, run-leaning offense, ranking:

• 9th in pace
• 8th in plays
• 24th in pass rate
• 17th in neutral pass rate

QB Kirk Cousins started the first 14 games of the season but was benched for QB Michael Penix for the final three. London’s usage and production spiked with Penix.

14 games with Cousins

• 8.5 targets (25.9% share)
• 5.6 catches
• 65.6 yards
• 0.5 TDs

Three games with Penix

• 13.0 targets (39.0% share)
• 7.3 catches
• 117.3 yards
• 0.7 TDs

London led all WRs in expected PPR points per game over those final three weeks. He ranked second in actual points per game.

Historical Production & Trends

London tallied 10.7 PPR points per game in his first two NFL seasons before breaking out for 16.5 last year.

His 28.3% target share last year was a career high — although London registered a 28.2% share as a rookie in 2022.

London also posted career highs last year in yards per route and Pro Football Focus receiving grade.

Injury History

London has missed just one game as a pro, with a groin injury in 2023. He’s dealt with a multitude of minor issues, though, including a knee injury in the 2022 preseason and hip and hamstring issues last year.

London also fractured an ankle during his final season at USC in 2021.

2025 Expectations

Projected Role & Competition

The Falcons made no significant additions or subtractions to the pass-catching corps this offseason. London should remain the clear alpha in the passing game, with WR Darnell Mooney, WR Ray-Ray McCloud, TE Kyle Pitts, and RB Bijan Robinson behind him.

Supporting Cast

Michael Penix will be under center for the Falcons this year. He showed well in three starts at the end of his 2023 rookie campaign, averaging 7.4 yards per attempt and earning an 87.6 overall PFF passing grade. That ranked fourth among 47 QBs with 100+ dropbacks and easily beat Kirk Cousins’ 72.3.

Penix might come with a wider range of outcomes than Cousins — but there’s a good chance he proves to be an upgrade.

And, considering London’s production in Penix’s three games last year, the QB change could be excellent news for London’s fantasy value.

Coaching & Offensive Scheme

HC Raheem Morris and OC Zac Robinson return for their second season together in Atlanta. Morris is a defensive-minded HC, so Robinson runs the show on offense.

Last season was his first as an OC in the NFL. He spent the previous five years working under Sean McVay in Los Angeles.

The Falcons’ pass rate dipped to 51.0% with Penix last year vs. 54.3% with Cousins at the helm. Expect Robinson to let Penix throw it more in 2025, although this still figures to be a run-leaning offense.

We currently project the Falcons for a 54.7% pass rate in 2025.

Production & Efficiency Trends

London is coming off a big season but might still be on the ascent. He’ll play the 2025 season at 24 years old. Our aging-curve research shows that WRs, on average, don’t peak until age 25 or 26.