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        Dak Prescott Needs to Be in Your 2025 Draft Plans

        Don’t let Dak's 2024 numbers fool you. With a new vertical threat joining CeeDee Lamb, there’s reason to believe in a full-scale fantasy rebound.
        By Kevin English | Fri, Jul 18 2025 12:42 PM UTC
        Dak Prescott Needs to Be in Your 2025 Draft Plans

            

         

        Dallas Cowboys 2025 Overview

        Schedule

        Week 1 at PHI Week 10 BYE
        Week 2 vs. NYG Week 11 at LV
        Week 3 at CHI Week 12 vs. PHI
        Week 4 vs. GB Week 13 vs. KC
        Week 5 at NYJ Week 14 at DET
        Week 6 at CAR Week 15 vs. MIN
        Week 7 vs. WAS Week 16 vs. LAC
        Week 8 at DEN Week 17 at WAS
        Week 9 vs. ARI Week 18 at NYG

         

        Wins

        2024

        7

        2025 Over/Under

        7.5

         

        Play Calling

        2024 2025 Projections
        Plays Per Game 64.9 64.2
        Pass Rate 61.1% 61.6%
        Run Rate 38.9% 38.4%

        Key Additions

        • WR George Pickens
        • G Tyler Booker
        • RB Javonte Williams
        • RB Miles Sanders
        • RB Jaydon Blue

        Key Departures

        • WR Brandin Cooks
        • RB Rico Dowdle
        • G Zach Martin 

        Notable Coaching Changes

        • HC Brian Schottenheimer
        • OC Klayton Adams

         

        Dak Prescott

        Headshot of Dak Prescott

        Bottom Line: Target Dak as a Bargain QB1

        A CeeDee Lamb-George Pickens duo supplies Prescott with a top-eight fantasy ceiling. While his injury history is noteworthy, that’s baked into a discounted ADP. The 32-year-old is one of our favorite QB values.

        2024 Summary

        Prescott Quiet in Limited Action

        Prescott signed a multi-year extension at the start of last season. Unfortunately, he made only eight appearances, totaling 1,978 passing yards, 11 TDs, and 8 INTs. He added 54 rushing yards and a score on the ground.

        Prescott rarely flashed a high ceiling when healthy. In six full games, he finished:

        • QB21
        • QB15
        • QB2
        • QB11
        • QB13
        • QB20

        His 21.9 fantasy points per game marked a drop from 2023 (23.9) but fell in line with his 12-game 2022 (21.6).

        It Got Bad Even Before the Injury

        Dak’s 64.7% completion rate and 6.9 yards per attempt last year were his worst marks since 2017. His 45.3 QBR set a career low.

        And that’s just the beginning. The veteran finished:

        • 28th in Pro Football Focus passing grade
        • 29th in bad throw percentage
        • 29th in fantasy points per dropback
        • 38th in on-target rate

        Prescott was also on pace for just 27.6 carries and 114.7 rushing yards. Those would have been career lows, aside from his five-game 2020.

        Here's Why You Shouldn't Worry

        We’re willing to give Dak a mulligan.

        One reason why: The lack of a difference-making No. 2 WR. Behind CeeDee Lamb, Dallas' top targets were TE Jake Ferguson (86) and WRs Jalen Tolbert (79) and Brandin Cooks (54).

        Not great.

        Dallas’ O-line wasn’t much of an asset, either. G Zach Martin missed seven games, while rookie LT Tyler Guyton struggled for most of the season.

        Overall, this unit ranked 23rd in PFF's pass blocking grade and 24th in ESPN's pass block win rate.

        Will Dak's Rushing Rebound? 

        Prescott’s career opened with three straight seasons of six rushing TDs. In the six years since then, he has totaled 11 rushing scores, with no more than three in a single season.

        It's fair to say that his injury history -- which includes a 2020 ankle dislocation/fracture and a 2021 calf strain -- has limited the rushing output.

        Torn Hamstring Cut Season Short

        Ankle soreness caused missed practice time in training camp. But the real trouble came in Week 9, when a torn hamstring forced a trip to season-ending IR. He underwent surgery on November 13.

        Dak has now missed 5+ games in three of the past five seasons.

        2025 Expectations

        Pickens Pumps Up Prescott's Best Support Yet?

        WR CeeDee Lamb returns for his sixth season. At 26, he’s squarely in his prime.

        Dallas supplied a huge No. 2 WR upgrade with a May trade for George Pickens. The 6’3, 200-pounder supplies a downfield element with a career yards per catch of 16.3.

        Game-to-game consistency has proven worrisome for the former Round 2 pick. But when engaged, he’s capable of forming one of the best WR duos league-wide.

        The WR depth -- Jalen Tolbert, Jonathan Mingo, KaVontae Turpin, and Jalen Brooks -- doesn’t inspire confidence. There’s at least a capable pass-catching TE in place in Jake Ferguson, who enters a contract season. He tallied a 71-761-5 line in Dak’s healthy 2023 season.

        Up front, Dallas lost long-time G Zach Martin to retirement. In response, the team invested a Round 1 pick in mauling G Tyler Booker. He projects as a useful, pro-ready player. We also expect LT Tyler Guyton to improve in Year 2.

        Expect Another Pass-Happy Attack

        The Cowboys moved on from HC Mike McCarthy, opting to fill the vacancy with former OC Brian Schottenheimer.

        Familiarity with Prescott likely went into the decision. Schottenheimer joined Dallas’ staff in 2022.

        He’ll call plays over new OC Klayton Adams, who coached OL in Arizona from 2023-2024.

        You probably could have guessed his background based on some comments at his introductory press conference. Here was the response when asked about his message to the offense.

        "The same thing that I want from every player on offense, and that is to create violence in the game," Adams said. "Be aggressive, run, hit, I think that every decision that we make schematically needs to lean that direction. So if there's a gray area, what is going to allow these guys to play more free and run and hit and be violent?"

        It’s worth noting that Dallas ranked sixth in pass rate and ninth in situation-neutral pass rate last season. Perhaps they’re not quite as pass-happy in 2025, although the strength of this offense is clearly with Prescott and the receivers.

         

        Javonte Williams

        Headshot of Javonte Williams

        Bottom Line: Williams Brings RB2 Upside in a Thin Backfield

        Williams is a bet on situation and opportunity, but he has struggled to rebound from 2022 ACL LCL tears. He’s fairly priced as a low-end RB3.

        2024 Summary

        Williams Never Became a Reliable Fantasy Option

        Williams dropped 10 pounds last summer, but it didn’t translate to a fantasy rebound.

        The second-year Bronco tallied 513 rushing yards and 4 TDs across 17 games. He added 52 catches -- tied for sixth-most among RBs -- for 346 yards and 0 scores.

        Two of Williams' scores arrived in a Week 7 game at New Orleans. He also posted only four games with 50+ rushing yards.

        Williams finished 30th in total PPR points and 37th in points per game. He recorded three top-12 fantasy finishes, with two others inside the top-24.

        Williams was more likely to hurt fantasy lineups, though. He finished six weeks at RB35 or worse.

        Carries Faded But Targets Stuck Around

        Williams ranked 21st among RBs in total snaps. Yet he ranked much lower in carry share (47th) despite playing all 17 games.

        His 8.1 carries per game barely exceeded Jaleel McLaughlin's mark of 7.1. Williams hit 10+ carries in six of his first nine games but fell shy of the mark in each of his remaining nine matchups (including the postseason).

        Williams held a clearer edge in route rate (44%) over McLaughlin (23%). That helped him generate nine games with at least four targets.

        Where are the Explosive Plays?

        There was optimism that Williams could reach his peak, rookie-year form. Beyond the weight cut, he was also further removed from a 2022 ACL/LCL tear.

        Instead, Williams averaged only 3.7 yards per carry – just a slight uptick from 2023. He lacked explosiveness with only one run of 20+ yards. And he recorded the third-worst rush yards over expected per attempt (-0.6), per Next Gen Stats.

        Broncos Offense Didn't Restrict Williams 

        The Broncos supplied a fine offensive environment.

        QB Bo Nix quickly acclimated to the NFL and helped lead Denver to a tenth-place finish in points per game.

        Williams also ran behind a reliable O-line. Denver finished 11th in PFF’s run blocking grades and first in ESPN’s run block win rate.

        Still Seeking His Old Form

        Williams hasn’t been able to match his pre-injury performance.

        In 250 carries pre-injury, Williams recorded:

        • 4.4 yards per carry
        • 3.45 yards after contact per attempt
        • 0.31 missed tackles forced per attempt

        But in 363 carries post-injury:

        • 3.6 YPC
        • 2.55 YAC per attempt
        • 0.15 missed tackles forced per attempt

        Isolating 2024, Williams set career lows in YAC per attempt (2.40), Breakaway Percentage (12.5%), and PFF Elusive Rating (37.3).

        His receiving metrics rebounded, though, with 6.7 yards per catch and 7.6 yards after catch per reception.

        Some Good News: Williams Dodges an Injury

        Williams played all 17 games. He missed only one game in 2023 (hip flexor).

        2025 Expectations

        Dallas Prioritizes Williams

        Williams joined Dallas on a one-year deal worth $3 million ($1 million guaranteed). Notably, he signed right at the start of free agency.

        Consider Williams the early favorite to lead this backfield in touches, although it’s certainly not a lock.

        Days after his signing, the Cowboys added RB Miles Sanders. Now 28, he hasn't carried fantasy value since 2022. He managed just 3.7 yards per carry on 55 attempts with Carolina in 2024.

        Sanders’ contract calls for only $167,500 in guarantees, so he may not even make the Week 1 roster.

        Keep an Eye on Rookie Competition

        Perhaps the most threatening competition came via Round 5 pick Jaydon Blue. The Texas product brings sub-4.4 speed and one of the best receiving skill sets in the 2025 class.

        The drawbacks are clear. He stands only 5’9, 196 pounds, so a high-volume role is unlikely. He also exited college with just 214 carries across three seasons.

        Ball security is another area to watch. Blue fumbled five times on 176 touches last season.

        Supporting Cast Gets Stronger

        Dak Prescott’s health will make or break this offense. The veteran has missed at least five games in three of the past five seasons.

        The good news? He’s healthy following a 2024 hamstring tear. Dak’s now surrounded by arguably the best WR duo of his career after the George Pickens trade.

        There’s no doubting the potential up front. Dallas will start three former first-round picks, including rookie G Tyler Booker. He’ll step in for long-time starter Zach Martin, who retired this offseason.

        Ultimately, this supporting cast shouldn’t supply a barrier to rushing production.

        New OC Wants to 'Create Violence' 

        Dallas promoted OC Brian Schottenheimer to HC.

        He’ll retain play-calling duties over new OC Klayton Adams, who arrives after spending the past two seasons as Arizona’s O-line coach.

        In 14 seasons as an OC, Schottenheimer has five top-10 finishes in rush attempts. Just note that his QBs for three of those seasons included Chad Pennington and Mark Sanchez.

        As for Adams, he’s on record as saying that he wants to add a physical element to Dallas’ ground game. The unit ranked 19th in PFF’s run-blocking grades in 2024.

        "The same thing that I want from every player on offense, and that is to create violence in the game," Adams said regarding his message to players. "Be aggressive, run, hit, I think that every decision that we make schematically needs to lean that direction. So if there's a gray area, what is going to allow these guys to play more free and run and hit and be violent?"

        Our current projections have Dallas as one of the pass-heaviest teams in the league. But there’s room for more balance if one of the RBs can emerge.

        "From what I've seen, I feel like they're trying to run the ball a lot," Williams said after a May practice. "Then, we've got a lot of playmakers on the outside and a great o-line, a great quarterback, so they're going to do their thing too, but I feel like getting the run game off the ground is something that they've been preaching on."

         

        Jaydon Blue

        Bottom Line: Take Note of Blue's Skill Set, Opportunity

        Blue fell to Round 5 of this spring’s draft, but he landed in a spot for early-season opportunities. Speed and pass-catching ability further solidify him as an intriguing bench stash.

        Future Pros Blocked Blue's College Path

        Blue spent the past three seasons at Texas, meaning he’s played alongside Bijan Robinson and Jonathon Brooks.

        That limited Blue to a single-season high of 730 rushing yards in 2024. He added eight TDs – plus 42-368-6 as a receiver.

        Light Usage as a Rusher, Busy as a Receiver

        Blue finished 2024 well behind sophomore Tre Wisner in carries (226 to 134). The pair posted nearly identical catch and target totals.

        Blue accounted for an 11.4% target share, good for fourth on the team. Only five RBs in the country topped his raw total (59).

        It’s also worth noting that in 2023 Blue finished third on the team in carries. Ahead of him: Brooks and true freshman CJ Baxter, who missed all of 2024 with a knee injury.

        Blue Stood Out in Passing Game

        Among 139 RBs with 130+ attempts last year, Blue ranked:

        • 24th in Pro Football Focus Elusive Rating
        • 30th in yards after contact per attempt
        • 42nd in yards per carry
        • 86th in PFF rushing grade

        Blue fared better as a receiver, with positive marks for yards per catch (8.9), yards after catch per reception (9.8), and yards per route run (1.59). Each mark ranked top 20 in a sample of 55 RBs with 30+ targets.

        Loaded Offense Didn't Hurt

        Texas ran a balanced offense under HC Steve Sarkisian. They finished 29th in the nation in points per game (33.0) and 17th in yards per game (437.6).

        This unit was stocked with talent, including 2025 draft picks like QB Quinn Ewers, OT Kelvin Banks Jr., WR Matthew Golden, and TE Gunnar Helm.

        Ball Security Could be an Issue

        Blue tallied five fumbles in 2024 – plus five drops.

        The 21-year-old fumbled twice in 2023, despite only 79 touches. Ball security will be an area to monitor in the NFL.

        No Concern Over His Injury History

        Blue missed one game last season with a right ankle injury. Otherwise, he proved durable as a college athlete.

        2025 Expectations

        Dallas Backfield Holds No Clear Starter

        Blue will look to overcome the longshot odds faced by Round 5 rookies.

        Since 2010, only seven rookie RBs selected in Round 5 or later have averaged 10+ PPR points per game (per Pro Football Reference). That’s fringe RB3-level production.

        In fairness, Blue isn’t in the spot of your typical day three RB. He joins a Dallas squad that allowed RB Rico Dowdle (and his 274 touches) to leave in free agency. Their veteran additions include Javonte Williams and Miles Sanders, two of the least-efficient runners over the past two seasons.

        So, there’s an opening for Blue to handle a chunk of the rushing and receiving work at some point in 2025.

        The Offense Carries Top 5 Potential

        The Cowboys aren’t short on talent.

        Dak Prescott returns after playing only nine games last season. Fortunately, he’s over the torn hamstring that ended his 2024.

        CeeDee Lamb and George Pickens combine for one of the league’s most dynamic WR duos. We’ll see if Pickens – who enters a contract season – can assemble a consistent 2025.

        Up front, Dallas returns four of five starters. They replaced long-time G Zach Martin with Round 1 G Tyler Booker. The rookie projects as an instant asset for the ground game.

        Last year, the Cowboys ranked 19th in PFF’s run blocking grades and seventh in ESPN’s run block win rate.

        Underrated OC Hire Signals Backfield Hope

        Brian Schottenheimer steps into the HC role after two years as OC. 2025 will be his first year calling plays in Dallas.

        He brings an extensive, 14-year history as an OC across stops with the Jets, Rams, and Seahawks. Schottenheimer’s units have tallied five top-10 finishes in rush attempts, but the current personnel suggests he won’t add a sixth.

        The arrival of OC Klayton Adams – formerly Arizona’s O-line coach – brings hope for this ground game. Adams has talked this offseason about adding a physical element to the offense.

         

        CeeDee Lamb

        Headshot of CeeDee Lamb

        Bottom Line: Lamb Remains a High-End WR1

        Several factors influenced Lamb’s relatively disappointing 2024: a training camp holdout, a lingering shoulder injury, and eight missed games from Dak Prescott. With each factor resolved, Lamb retains a high-end WR1 outlook for 2025.

        2024 Summary

        Lamb's Production Declines ... And  Makes Sense

        Lamb set a high bar with a career-best 2023 (135-1,749-12). His 23.8 PPR points per game led the league.

        2024 wasn’t as productive, as several factors contributed to a fantasy dip.

        Lamb sat out most of training camp over contract negotiations. Dallas finally paid him, but not until the end of August.

        Lamb also felt the impact of Dak Prescott’s season-ending hamstring injury in Week 9. In eight games with Dak, Lamb averaged 18.5 PPR points per game. He beat that mark only once entering 2024.

        Without Dak? 16.3 PPR PPG.

        All told, Lamb finished WR8 in total PPR points and WR7 in points per game. He tallied only three top-ten fantasy finishes, with five others inside the top 15.

        Forced Into Shorter-Range Role

        In eight games with Prescott, Lamb saw a 25.8% target share. He ended the year with a 27.3% share, ranking tenth among WRs.

        As usual, Lamb’s production largely came in the short to intermediate ranges. In fact, his average depth of target was a career-low 8.3 yards. He also saw a career-low 11.6% of his targets come on deep balls (20+ air yards).

        Dak’s injury surely played a role there.

        Efficiency Dipped but Lamb Continued to Separate

        In Prescott’s eight games, Lamb tallied:

        • A 63.1% catch rate
        • 12.5 yards per catch
        • 2.11 yards per route run

        The catch rate and YPRR figures marked a noticeable dip from 2022-2023, but we’re working with a limited sample.

        Lamb remained an effective separator, though. He ranked 13th among 116 qualifiers in ESPN’s Open Score.

        Dallas Remained Pass Happy Even Without the QB

        You know about Dak’s injury situation. But his loss didn’t exactly force the Cowboys to go run-heavy.

        For the year, Dallas ranked:

        • sixth in pass rate
        • ninth in neutral pass rate
        • 17th in pass rate over expected

        The Cowboys also finished 2nd in situation-neutral pace and 4th in plays. They slotted 16th in total yards and 21st in points.

        Lamb Played Through Pain

        Lamb missed the final two games of last season with a nagging shoulder injury.

        In May, we learned how big of a deal the shoulder was for a good chunk of the season. The injury originally popped up in Week 9 and faced setbacks in Week 13 and Week 16.

        Here’s how Lamb described the recovery:

        “The longest [rehab]. I want to say a good five months of real recovery and rehab. I don’t know. I’m grateful to have two arms. I can tell you that.”

        2025 Expectations

        A Legit No. 2 WR Arrives

        Lamb returns to his no-doubt No. 1 WR role in Dallas.

        But he may not see 2023-level targets, when he averaged nearly 11 per game. George Pickens arrives to give this team its best No. 2 WR in recent memory.

        Now, Pickens’ primary usage figures to come downfield and in the red zone. The 6’3, 200-pounder has averaged 6.7 targets per game over the past two seasons for the run-heavy Steelers.

        We’ll also see if Pickens can overcome attitude and effort criticisms and find improved consistency.

        Elsewhere, there’s no threat to Lamb’s target share. Jalen Tolbert returns as the likely No. 3 WR, with Jake Ferguson set for his third starting season at TE.

        Expect Another Pass-Friendly Attack

        Dallas hired Brian Schottenheimer as HC. He held the team’s OC role from 2023-2024, meaning Lamb won’t be learning a new playbook.

        Klayton Adams joined as the OC, although Schottenheimer will call plays for the first time in Dallas. Adams spent the past two seasons as Arizona’s OL coach and has talked this offseason about adding a physical element.

        Ultimately, with a healthy Prescott, this unit is best positioned to pass the ball in 2025.

        A Reliable Record of Production

        Lamb has been among the most productive WRs since entering the league in 2020.

        His 1,418.7 total PPR points rank fourth over that stretch. Lamb also sits top ten in targets, yards, yards per game, and receiving TDs.

         

        George Pickens

        Headshot of George Pickens

        Bottom Line: Target Pickens as a WR3

        You’ll have to stomach the weekly volatility. But we’re buying Pickens as a useful WR3 in what should be a pass-friendly Dallas offense.

        2024 Summary

        Pickens' Production Yo-Yo'd

        Pickens totaled 59 catches, 900 yards, and three TDs across 14 games last year. He posted five games with 85+ yards… and three shy of 30.

        In eight games with QB Russell Wilson, Pickens averaged 4.1 catches, 67.1 yards, and 0.4 TDs per game.

        In six contests with QB Justin Fields: 4.3 catches, 60.5 yards, and 0 TDs.

        Pickens never became a trustworthy fantasy asset. He registered five top-24 fantasy finishes, including two in the top five. On the flip side, Pickens tallied six finishes at WR40 or worse.

        He finished 2024 as the WR42 in total PPR points; WR36 in points per game.

        Heavy Usage as a Downfield Threat

        Overall, Pickens saw a career-high 24.6% target share.

        In eight games with Wilson, that number stood at 23% (7.4 per game).

        In six games with Fields: 27.3% (7.3 per game).

        Regardless of QB, Pickens was featured as a downfield asset. He saw 29.5% of his targets come 20+ yards downfield – up from a 20.1% figure in 2023.

        Efficiency Jumped Alongside Justin Fields

        In the sample with Wilson, Pickens posted 1.95 yards per route run. That figure jumped to 2.27 alongside Fields.

        Overall, Pickens remained a high yards per catch guy (15.4) with a relatively low catch rate (61%).

        2024 also turned up a new issue with drops. His 12.3% drop rate ranked fourth-worst in a sample of 51 WRs.

        OC Arthur Smith Predictably Leaned Run

        Pittsburgh didn’t support a pass-friendly offense. They ranked 28th in pass rate and 26th in pass rate over expected.

        A similar approach continued near the goal line, with the Steelers slotting 22nd in red zone pass rate; 22nd in red zone pass rate over expected.

        Pickens Missed Games for the First Time Since College

        Pickens missed three games in 2024 with a strained hamstring. He didn’t miss a game in either 2023 or 2022.

        2025 Expectations

        Dallas Presents Path to 100+ Targets

        Pickens joined the Cowboys in a May trade. He enters the final year of his rookie contract.

        He’ll slot into a clear No. 2 WR role behind CeeDee Lamb, who’s tallied 150+ targets in three straight seasons. TE Jake Ferguson will garner a role, but he shouldn’t impact Pickens’ output.

        There’s room for the former Steeler to easily clear 100 targets given Dallas’ shaky WR depth:

        • Jalen Tolbert
        • Jonathan Mingo
        • KaVontae Turpin
        • Jalen Brooks

        Only Tolbert has a season with more than 450 yards.

        It’s easy to see Pickens benefiting from more single coverage as defenses focus on Lamb. Note that in 2024, he tallied five catches of 40+ yards. Only six WRs beat that mark.

        A downfield role also figures to produce more week-to-week volatility for Pickens.

        QB Play's About to Get A Lot Better

        Dak Prescott supplies a massive upgrade over Pickens’ prior passers:

        • Russell Wilson
        • Justin Fields
        • Kenny Pickett
        • Mason Rudolph
        • Mitchell Trubisky

        Prescott is coming off an injury-shortened 2024, but he’s back healthy this offseason. He’ll look to recapture a 2023 form that found him top-five in yards, TDs, TD rate, completion rate, QBR, and yards per attempt.

        Pickens Joins a Pass-Friendly Environment

        Brian Schottenheimer – formerly the OC – enters his first season as HC. He’ll call plays for the first time in Dallas.

        In 2024, the Cowboys finished first in offensive plays, second in situation-neutral pace, and fourth in total plays. They sat sixth in pass rate; ninth in situation-neutral pass rate.

        So the environment is in place for Pickens to earn fantasy-friendly volume.

        Here’s Schottenheimer on his early impressions of Pickens in May:

        "I see a guy that's maturing. I see a guy that we're excited to put out there and watch him grow and get better. He obviously is a tremendous athlete, but I love watching him in meetings, because in meetings, he's been so dialed in, taking great notes. He knows he's a little bit behind, not a lot but a little bit behind in terms of what the veterans are doing. But his intentionality in the meeting room has been really cool for me to see."

        Don't Overlook the TD Potential

        Pickens enters his fourth season with a subpar 6.8% TD rate. He hasn’t topped five TDs in a single season.

        That stat brings spike potential in Dallas, though. Dak ranked first in passing TDs during a healthy 2023 (36) and tied for fourth in a healthy 2021 (37).

        Jake Ferguson

        Headshot of Jake Ferguson

        Bottom Line: View Ferguson as a Fantasy Spot Starter

        Injuries to Ferguson and Dak Prescott erased any chance of repeating his breakout 2023. Health isn’t an issue for either guy entering the summer, but Ferguson will now need to contend with the arrival of George Pickens. View Ferguson as a low-end fantasy TE1.

        2024 Summary

        Bad QB Play Limited Ferguson's Output

        The third-year TE scattered 59 catches, 494 yards, and 0 TDs across 14 games. He topped 50 yards three times – each one alongside QB Dak Prescott.

        Unfortunately, Prescott suffered a season-ending hamstring injury in Week 9.

        In seven games with Dak pre-injury, Ferguson finished:

        • TE21
        • TE3
        • TE7
        • TE8
        • TE27
        • TE24
        • TE7

        That seven-game sample produced a TE10 finish in PPR points per game; TE6 in expected PPG.

        Without Dak? Ferguson tallied only one top-12 finish (TE12) across seven opportunities.

        At season’s end, Ferguson ranked 25th in total PPR points and 23rd in points per game.

        Where are the Red Zone Targets?

        A thin WR corps helped Ferguson rank second among Cowboys in targets (86). That amounted to 6.1 per game and a 17% team share.

        Surprisingly, he saw only four red zone targets. His 6.3% red zone target share tied for sixth on the Cowboys.

        Ferguson Regressed in Some Key Metrics

        Out of 36 TEs with 40+ targets, Ferguson was the only one without a TD. This followed a 2023 with 5 TDs (on a modest 7% TD rate).

        Overall, his efficiency dropped vs. 2023:

        Jake Ferguson's efficiency metrics largely dipped in 2024.

        Dallas Favored the Pass, Even Without Dak

        Prescott’s hamstring injury loomed large.

        Had he stayed healthy, a 2023 repeat was certainly possible for Ferguson. Dallas ranked second in situation-neutral pace, fourth in total plays, sixth in pass rate, and ninth in situation-neutral pass rate.

        Ferguson Encountered Serious Concussion Symptoms

        Ferguson missed Week 2 with an MCL sprain.

        Later, he missed two games with a Week 11 concussion. The 26-year-old admitted to dealing with some troubling symptoms, but he ultimately returned to his pre-injury role.

        2025 Expectations

        New Arrival Delivers Blow to Target Upside

        Ferguson enters a contract year with another starting job. Backup TE Luke Schoonmaker returns in a complementary role.

        Last year, Ferguson hit a 70% route rate in ten of 13 healthy games. Expect similar, fantasy-friendly route rates in 2025.

        But will target volume follow? That’s a legitimate question with Dallas returning WR CeeDee Lamb and trading for WR George Pickens.

        Pickens goes 6’3, 200 pounds and has averaged 6.7 targets per game over the past two seasons. Both Steelers teams were among the run-heaviest units league-wide.

        Now, Pickens’ character concerns make him a wildcard. If he’s engaged, though, Ferguson’s volume upside figures to be capped. He’s currently projected for 6.2 targets per game.

        Fantasy Value Remains Tied to Dak's Health

        Dak Prescott’s health is the X factor here. The veteran has missed at least five games in three of the past five seasons.

        By all accounts, his rehab from a torn hamstring has gone smoothly. We don’t anticipate any limitations in training camp.

        Ferguson Returns to an Offense He Knows

        Dallas promoted OC Brian Schottenheimer to HC. He was promoted from OC, so there’s continuity for the returning veterans.

        In 2024, Dallas fed a 21% target share to TEs. That number was at 20% in 2023. Both marks ranked mid-pack league-wide.

        New OC Klayton Adams’ background includes work as a TE and OL coach. But the 42-year-old will focus on game planning alongside Schottenheimer, who will call plays.

        What About the Other 31 Teams?

        Check the fantasy football rankings for your format now to see where the value lies.

        And for a deeper dive on QBs, check out this recent podcast with our own Matt Schauf and Jared Smola:

        Kevin English Author Image
        Kevin English, Senior Analyst
        Kevin brings 15+ years of experience as a fantasy analyst and mid-stakes competitor across various formats (redraft, best ball, dynasty, DFS). He finished 1st in FantasyPros Draft Accuracy competition in 2024. Kevin's work has been featured in The Mercury News, NBC Sports/Rotoworld, and FantasyPros.
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